We have spent our entire working careers helping feed Canadians with snacks, an incredibly rewarding journey.
We shifted to a more sustainable lifestyle – consuming more organic food, being more choiceful at home of the products we purchased. We even started working for Natural & Organic food companies.
When our son Wilder was born, we became even more aware of the painfully slow adoption of sustainable packaging in grocery. And we were feeling responsible for the future of our son.
Well, if nobody else was going to do it, why not us?
And that’s our Humble beginning.
Saw a HUGE whitespace in Natural Salty Snacks for an Organic Better for You Thin Cut Potato Chip as there was no natural alternative to the most popular style of potato chips!
We wanted to launch an organic potato chip brand but we wanted to solve the massive single use plastic waste created by over 17 millions bags in the landfill every year in North America alone.
We began the compostable bag development and testing on the side while working fulltime.
In January, we began producing and shipping our delicious chips in our new improved BPI certified compostable bags!
THE BEST IS YET TO COME!
After encountering product quality issues, we transitioned from using BPI Compostable packaging and forged a partnership with Plastic Negative, aligning with their mission to diminish plastic usage and contribute to the planet's cleanup efforts. Plastic Negative is a pioneering organization dedicated to not only reducing plastic consumption but also actively removing plastic waste from the environment.